单 元：Un it 1 Advertising
板 块：Project 1
课堂设计指导思想：
本堂课的宗旨是引导学生在“做中学”，通过让学生完成一份围绕本单元主题的传单来学习和使用英语。引导学生主动学习，帮助他们形成以能力发展为目的学习方式，鼓励学生通过体验、实践、讨论、合作和探究的方式发展自己的语言综合能力。
Teaching aims:
1. Get to learn and use English by doing a project.
2. Try to fully understand the two reading materials and master the language items.
3. Learn to get enough information about ad campaigns from the reading materials.
Teaching procedures:
Step 1 Lead-in
Show students two groups of pictu re s and draw their attention to the importance of ads.
