Aims and requirem ents
♦ Read an article about advertisements and a handout about ad campaigns
♦ Listen for statistics and descriptions
♦ State your opinion on advertisements
♦ Write an advertisement
♦ Develop an ad campaign
Procedures
● We lcome to the Unit
Step 1: Brainstorming
1. Hi, everyone! I know all of you like to watch TV. But besides getting the latest news, enjoying some TV plays, what is the most frequent thing appearing on TV every day? Ok. Let’s enjoy some videos and guess what it is about. It’s an advertisement about a kind of beer. Th e name of the beer is called Budweiser. Yes,
